Spotlight on WestRock Healthcare
WestRock is supporting our healthcare customers with packaging solutions for COVID-19 vaccines, treatments and diagnostics.Check out WestRock's recent healthcare innovations
We think about labels… a lot. How they can enhance a brand, enrich an experience, guide customers, protect families, transform a supply chain
With a broad range of styles, innovative space-saving options, the ability to add tamper-evidence and band multiple leaflets together, our literature and booklets educate, inform and improve customer experience
Addressing the issue of patient compliance throughout the product lifecycle. Starting with early drug development through patent expiration.
Global special packaging teams dedicated to complex, multi-component kits and rigid packaging designed to protect valuable medical devices while giving a premium feel
Ability to print and convert a variety of materials and supply on reels direct to your packaging operation
Complete range of overt and covert solutions for serialization, anti-counterfeit, diversion, and tampering.
Solutions for all types of medical cards, carriers and mailers. Full production and distribution of open and closed loop cards.
Spiral wound and formed tubes bring a high level of brand differentiation. Custom materials, closures, and embellishments allow for complete top-to-bottom customization.
Decorative & functional inks, coatings, and finishes that turn the ordinary into the extraordinary.
Market leading innovations that make billions of packages more intelligent, more traceable and more valuable.
We collaborate with customers, fillers, machinery manufacturers, retailers and other partners to accelerate commercialization of consumer-centric packaging solutions.
Our artwork services are customized to the healthcare industry and begin with print and artwork consultancy all the way to packaging design.
Specialists in providing packaging artwork and lifecycle management for the Pharmaceutical & Healthcare sector. Esko tools enable full artwork status visibility.
We lower your total cost by providing a complete array of support services from R&D and design through testing, manufacturing and fulfillment.
Highly experienced sales, service, and production personnel who are understand the complexities of launching new products.
Web-based / real time VMI solutions speed up communication and reduce costs & enhance flexibility.
Print-on-demand operation located within customer’s facilities significantly reduced cycle times, reduce total delivered cost, and increase on-time delivery.
Full capabilities including adherence package filling, thermoforming, blistering, bottling, pouching, heat-sealed wallets, and white glove kitting and distribution services.
Cerepak® Smart Adherence Packaging
Dosepak® Medication Adherence Packaging
Shellpak® Renew Medication Adherence Packaging
Distinguishing non-responders from non-adherent patients during drug development is key to accurately assess dose response curves and medication efficacy.
As the leader in adherence measurement and analysis, we have designed solutions that deliver more adherent patients, better-informed development decisions, and faster speed to commercialization.
Our global clinical trial experts offer services that include:
WestRock partners with you to improve the accuracy of your data, saving you time and money.
increase in pharmaceutical spending on adherence programs
For pharmaceutical companies alone, global non-adherence represents revenue losses of $564 billion a year. As spending on adherence programs continues to climb, many brand owners are left wondering if programs are as effective as they could be.
Too often, programs are focused around two moments in the patient's medication journey:
But what happens in between and afterward?
Our adherence solutions help fill the gap, reaching patients every day with a proven high-impact solution. Our customizable adherence packaging features calendared blisters as well as readable space for medication information and links to other adherence programs.
This drives adherence in a scalable way, as well as building equity for your brand. Learn more about our proven ROI model and how our adherence packaging combined with patient education information drove increased adherence for a common high blood pressure medication.
Regression modeling has demonstrated that the single strongest individual predictor of prescription medication adherence was a sense of connectedness with a pharmacist or pharmacy staff. Yet, the US prescription dispensing process typically involves repackaging of pills from bulk manufacturer bottles into unit-of-use vials for patients. This consumes precious time that pharmacists could spend counseling patients or providing other value-added services.
For more than a decade, WestRock has delivered statistically proven adherence packaging solutions that drive adherence for patients and efficiencies for pharmacies.
Consumer-centric design for OTC solutions
Over-the-counter medications are no longer stored only on pharmacy shelves and in medicine cabinets. Instead, on-the-go consumers toss their medication packages in their purses, briefcases, glove boxes and pockets. The medication's packaging must protect the medication and fit with people's busy lives.
WestRock's packaging is designed based on insights from consumers, and integrates lifestyle-friendly features such as a discreet, compact and protective outer carton. The calendared blisters help keep patients on track with their medication routine.
This packaging benefits brands as well. The flat, readable billboard space on medication packages, including Shellpak® Renew, helps build brand differentiation and shelf appeal.
Did you know that innovative packaging can positively impact patient adherence to medication, and that non-adherence to medication has been a contributing factor to the opioid epidemic? Non-adherence to prescriptions is costly. Not only does it lead to poor health outcomes for patients, but also to missed opportunities for pharmaceutical companies.
“At WestRock, we believe packaging can make a meaningful impact on combating the opioid crisis,” says Dave Dwyer, vice president of Global Marketing, Adherence. “We’ve spent years studying how innovative and informed packaging designs can help change the way patients appropriately initiate, take as prescribed and discontinue their medication. We’ve invested in rigorous, peer-reviewed, published research on how well-designed packaging can help—and that work is continuing.”
Download our adherence packaging playbook to learn about the benefits of our innovative packaging designs, which can improve patient adherence to medication.