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Press Releases

In the News

January 21, 2019

Report: Innovative new e-commerce at PACK EXPO

Packaging World recaps packaging innovations from PackExpo 2018, including WestRock's newest Meta e systems designed for e-commerce solutions.

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December 14, 2018

Packaging Strategies: Ice Cooler Pack Keeps Beverages Cold

WestRock recently partnered with Asahi to create The Asahi Super Dry Ice Cooler Pack, a collapsible beverage pack that doubles as a cooler. The carton’s interior has a special coating that allows consumers to add ice to the cooler and enjoy cold beverages without fear of leaking.

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November 30, 2018

Yes, live Christmas trees are fine. Yes, you must recycle them.

WestRock partners with local litter prevention organizations for one of the country’s best Christmas tree recycling program

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November 27, 2018

packagePRINTING: Staying Ahead of the Curve in Changing Times

While consumers continue to expect more from their packaging, it’s more important now than ever for package printers and converters to keep up with, and respond to, these preferences in other to build trust and loyalty. WestRock’s 2018 Packaging Matters study uncovers some of the most important packaging attributes to consumers.

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November 28, 2018

Shopper Marketing Magazine: Retailers Must Suit Their Customers’ Preferences

To be successful in brick-and-mortar retail, retailers must find ways to meet consumers where they are through tempting engagement, customization and differentiation. Leon Nicholas, vice president of retail insights and solutions at WestRock, explains how to be successful in these key areas.

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November 26, 2018

Fast Company: Starbucks recycled 25 million old paper coffee cups into new cups

WestRock worked with Starbucks and two other partners to prove that paper cups can be recycled despite their poly-coated liner, a popular misconception.

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Product News