Reduce Your Use with FENIX™
As the world increasingly seeks sustainable alternatives to reduce dependence on fossil fuels, WestRock is at the forefront of innovative solutions in horticulture. This dedication has led us to develop FENIX™, our innovative solution for reducing plastic in the horticultural industry with a groundbreaking line of plant tag substrates that can significantly reduce the use of fossil fuel-based plastics. Using up to 88% less plastic compared to tags of the same size and shape, FENIX™ can enable you to achieve plastic-reduction goals, without sacrificing critical performance in greenhouse, nursery, and retail environments.
This initiative was driven by our commitment to pursuing renewable alternatives to petroleum-based products and reducing single-use plastics in horticulture. With FENIX™, we can help you achieve corporate sustainability goals without sacrificing supply chain performance.
Request FENIX InformationFEATURES & BENEFITS
FENIX™ FIBER
- Suitable material for hanging nursery tags
- Patent-pending for horticulture applications
- Custom-developed material by WestRock
- Water and fade-resistant up to one year
- Durable solution with up to 69% plant-based content, resulting in up to 80% reduction in plastics usage compared to traditional plastic tags of the same size and shape
FENIX™ BIO
- Suitable material for locking tags
- Patent-pending for horticulture applications
- WestRock exclusive material
- Water and fade resistant up to one year
- U.S. Department of Agriculture (USDA) Certified Biobased Product
- Base material made of PLA, which is BPI certified compostable in industrial facilities**
- Reduces fossil fuel plastic use by up to 88% compared to traditional plastic tags of the same size and shape
**BPI certification assures that the base material used in FENIX™ BIO tags, PLA, is compostable in industrial facilities. However, additional testing is necessary to demonstrate the industrial compostability of the final printed tag. Please note that not all composters may accept tags for composting.
