(EXAMPLE: 'PACKAGING AUTOMATION')

LEADING-EDGE DIGITAL PRODUCTION

Ahead of the Technology Curve

As customer demand for speed and efficiency continues to increase in the Merchandising Displays marketplace, WestRock remains dedicated to investing in machinery that gives our customers a distinct competitive advantage.

Improvements in digital technology have contributed to significant advancements in the quality and capabilities of digital printers and cutters, and WestRock is committed to solutions that will optimize cost, enable more customization, increase speed-to-market, and reduce waste.

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WHY DIGITAL?

 

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Reach new markets, harness emerging trends and maximize consumer engagement by leveraging the unique opportunities offered by digital production

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Improvements in digital technology have contributed to significant advancements in the quality and capabilities of digital printers and cutters

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Sustainability isn’t just a word, it’s the fiber of our company. Digital technologies help WestRock and our customers lead in environmental responsibility

UNLIMITED POSSIBILITY

HIGH IMPACT GRAPHICS with photographic quality packaging & displays with variable graphics capability

SUPPLY CHAIN OPTIMIZATION through flexible order quantities and Print On Demand

AGILE MARKETING programs utilizing late-stage customization, co-branded promotions and packaging for products with short life cycles

EXCITING CAPABILITYy

HIGH SPEED INDUSTRIAL PRINTING

DIRECT TO CORRUGATE PRINTING on E/F-flute up to doublewall on sheets as large as 71” x 118”

FLEXIBLE ORDER QUANTITIES help eliminate excess inventory of materials

EXPANDED COLOR GAMUT CMYK + OV can match 85% of color values

DIGITAL LASER CUTTING AND CREASING of fluted substrates

ENVIRONMENTAL SUSTAINABILITY

FLEXIBLE ORDER QUANTITIES ALLOW YOU TO PRINT ONLY WHAT YOU NEED eliminating excess inventory and material obsolescence

LED INK CURING REDUCES ENERGY CONSUMPTION BY 80% when compared to mercury arc lamp curing

DIGITAL PRINTING ELIMINATES THE NEED FOR PRINTING PLATES

EFI INKS ARE ODORLESS AND LOW-VOC