I recently had the opportunity to share WestRock’s perspective on sustainable packaging in The Guardian. The key takeaway: WestRock is committed to advancing sustainable packaging. It’s the right thing to do for the planet. It’s the right thing to do for our customers. I find it noteworthy that many of the accompanying stories on the campaign homepage—from key opinion leaders—are calling for organizations to think differently about packaging.
Sustainability has always been an important part of our company’s history—conservation and sustainable forest management are in our DNA. Today our customers’ demands for sustainability are driving more conversation about what is needed to ensure that product packaging is made from renewable resources, is recyclable and is even compostable. The only thing as embedded in our DNA as sustainability is partnership. Right now, our customers need both.