Article
Spotlight on WestRock Healthcare
WestRock is supporting our healthcare customers with packaging solutions for COVID-19 vaccines, treatments and diagnostics.
Check out WestRock's recent healthcare innovationsSpotlight on Healthcare
Custom cartons. Trusted brands.
We combine high-impact graphics with innovative features to leverage packaging to differentiate your Rx and OTC pharmaceutical brands behind the counter, on the shelf, or in the home. Governed by global cGMP, ISO quality systems, and the latest state-of-the-art inspection systems, you can be assured of the highest level of quality in every step of manufacturing.
We offer our customers a unique portfolio of products from folding cartons to labels and leaflets/inserts. WestRock operates on three continents and 13 countries with over 30 facilities in Asia, Europe and North America that are focused exclusively on healthcare packaging.
Precise engineering, creative services, dedicated account management, leading manufacturing technologies and global quality systems support these products from development through to commercialization.
Specialty Labels
Specialty Labels
We think about labels… a lot. How they can enhance a brand, enrich an experience, guide customers, protect families, transform a supply chain
Literature & Booklets
Literature & Booklets
With a broad range of styles, innovative space-saving options, the ability to add tamper-evidence and band multiple leaflets together, our literature and booklets educate, inform and improve customer experience
Adherence Packaging
Adherence Packaging
Addressing the issue of patient compliance throughout the product lifecycle. Starting with early drug development through patent expiration.
Multiple Component Kits
Multiple Component Kits
Global special packaging teams dedicated to complex, multi-component kits and rigid packaging designed to protect valuable medical devices while giving a premium feel
Printed Foils & Lidding
Printed Foils & Lidding
Ability to print and convert a variety of materials and supply on reels direct to your packaging operation
Solutions that protect and promote the world’s great brands
We offer a broad range of specialist packs to improve packing line efficiencies, reduce SKUs and improve the way information is presented to consumers.
Brand Security
Complete range of overt and covert solutions for serialization, anti-counterfeit, diversion, and tampering.
Cards & Mailers
Solutions for all types of medical cards, carriers and mailers. Full production and distribution of open and closed loop cards.
Rigid Tubes
Spiral wound and formed tubes bring a high level of brand differentiation. Custom materials, closures, and embellishments allow for complete top-to-bottom customization.
Decorative Technologies
Decorative & functional inks, coatings, and finishes that turn the ordinary into the extraordinary.
Leaflets-labels
Market leading innovations that make billions of packages more intelligent, more traceable and more valuable.
Healthcare Packaging Services
Structural Engineering
We collaborate with customers, fillers, machinery manufacturers, retailers and other partners to accelerate commercialization of consumer-centric packaging solutions.
Design & Prototype
Our artwork services are customized to the healthcare industry and begin with print and artwork consultancy all the way to packaging design.
Artwork Management
Specialists in providing packaging artwork and lifecycle management for the Pharmaceutical & Healthcare sector. Esko tools enable full artwork status visibility.
Product Development & Testing
We lower your total cost by providing a complete array of support services from R&D and design through testing, manufacturing and fulfillment.
Product Launch Expertise
Highly experienced sales, service, and production personnel who are understand the complexities of launching new products.
Supply Chain Solutions
eVMI & EDI
Web-based / real time VMI solutions speed up communication and reduce costs & enhance flexibility.
Facilities Management
Print-on-demand operation located within customer’s facilities significantly reduced cycle times, reduce total delivered cost, and increase on-time delivery.
Kitting / Fulfillment & Distribution
Full capabilities including adherence package filling, thermoforming, blistering, bottling, pouching, heat-sealed wallets, and white glove kitting and distribution services.
Adherence Solutions
Partnering with you to close the adherence gap
WestRock understands the importance—and challenges—of improving patient adherence at each stage of the drug life cycle, from phase II-IV of the clinical trial process to filling the prescription at a retail pharmacy. For instance, a clinical trial we funded evaluating the effect of calendared blister packaging on medication adherence and health outcomes showed an uplift in both medication adherence and refill rates among patients who received their medication in blister packaging as opposed to a vial.
We lower your total cost by providing a complete array of support services from R&D and design through testing, manufacturing and fulfillment. Whether your package is designed alongside patient education, prescribing information or information on medication adherence and health outcomes, we can take you from patient-first packaging concepts through to FDA-compliant fulfillment and delivery to retail pharmacies.
By combining global scale and local supply, we help our customers mitigate risk and give them the flexibility needed to meet their requirements at every stage of the product life cycle.
Adherence Products
Cerepak® Smart Adherence Packaging
Dosepak® Medication Adherence Packaging
Dosepak Express®
Perfpak®
Shellpak® Renew Medication Adherence Packaging
- Clinical Research Solutions
- Pharmaceutical Companies
- Retail Pharmacies
Clinical Research Solutions
Good clinical research starts with good data.
Distinguishing non-responders from non-adherent patients during drug development is key to accurately assess dose response curves and medication efficacy.
As the leader in adherence measurement and analysis, we have designed solutions that deliver more adherent patients, better-informed development decisions, and faster speed to commercialization.
Our global clinical trial experts offer services that include:
- Consulting
- Package design
- Manufacturing
- Adherence web portal
- Data analysis
WestRock partners with you to improve the accuracy of your data, saving you time and money.
Pharmaceutical Companies
Since 2009, there has been a
281%
increase in pharmaceutical spending on adherence programs
Tasked with promoting a medication regimen
For pharmaceutical companies alone, global non-adherence represents revenue losses of $564 billion a year. As spending on adherence programs continues to climb, many brand owners are left wondering if programs are as effective as they could be.
Too often, programs are focused around two moments in the patient's medication journey:
- When the physician first prescribes the medication
- When the pharmacist counsels the patient at pick-up time
But what happens in between and afterward?
Our adherence solutions help fill the gap, reaching patients every day with a proven high-impact solution. Our customizable adherence packaging features calendared blisters as well as readable space for medication information and links to other adherence programs.
This drives adherence in a scalable way, as well as building equity for your brand. Learn more about our proven ROI model and how our adherence packaging combined with patient education information drove increased adherence for a common high blood pressure medication.
Retail Pharmacies
Effective adherence packaging that benefits patients, society and your bottom line.
Regression modeling has demonstrated that the single strongest individual predictor of prescription medication adherence was a sense of connectedness with a pharmacist or pharmacy staff. Yet, the US prescription dispensing process typically involves repackaging of pills from bulk manufacturer bottles into unit-of-use vials for patients. This consumes precious time that pharmacists could spend counseling patients or providing other value-added services.
For more than a decade, WestRock has delivered statistically proven adherence packaging solutions that drive adherence for patients and efficiencies for pharmacies.
Consumer-centric design for OTC solutions
Over-the-counter medications are no longer stored only on pharmacy shelves and in medicine cabinets. Instead, on-the-go consumers toss their medication packages in their purses, briefcases, glove boxes and pockets. The medication's packaging must protect the medication and fit with people's busy lives.
WestRock's packaging is designed based on insights from consumers, and integrates lifestyle-friendly features such as a discreet, compact and protective outer carton. The calendared blisters help keep patients on track with their medication routine.
This packaging benefits brands as well. The flat, readable billboard space on medication packages, including Shellpak® Renew, helps build brand differentiation and shelf appeal.
Adherence Playbook
How packaging can influence the opioid epidemic
Did you know that innovative packaging can positively impact patient adherence to medication, and that non-adherence to medication has been a contributing factor to the opioid epidemic? Non-adherence to prescriptions is costly. Not only does it lead to poor health outcomes for patients, but also to missed opportunities for pharmaceutical companies.
“At WestRock, we believe packaging can make a meaningful impact on combating the opioid crisis,” says Dave Dwyer, vice president of Global Marketing, Adherence. “We’ve spent years studying how innovative and informed packaging designs can help change the way patients appropriately initiate, take as prescribed and discontinue their medication. We’ve invested in rigorous, peer-reviewed, published research on how well-designed packaging can help—and that work is continuing.”
Download our adherence packaging playbook to learn about the benefits of our innovative packaging designs, which can improve patient adherence to medication.
Patient-Centered Design
Good packaging protects medicine—and patients
We work with you to understand your unique supply chain challenges. From inventory management to late stage customization to global supply chain solutions – we can recommend and implement streamlined workflows that implement cost reduction at every step
Insights & Expertise
Put our knowledge to work for you
The only constant in healthcare is change. At WestRock, our experts work hard to stay on top of the latest trends and research in healthcare. We take pride in staying ahead of regulation and innovating to address customers' and consumers' pain points. When you partner with WestRock, our expertise is your advantage.